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Economy
Shrinkflation
Less for more
Updated: 2023.01.04
3 min read · Advanced
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Shrinkflation
Less for more
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Discussion Questions
Q1
In your own words, please briefly summarize the article.
Q2
Have you noticed the effects of shrinkflation when you shop?
Q3
(Following Q2.) Where do you notice shrinkflation the most? At the grocery store, department store, somewhere else?
Q4
Why do you think companies opt for shrinkflation rather than either raising their prices (while keeping their sizes the same) or dealing with the financial loss?
Q5
Do you think shrinkflation only occurs during periods of economic stress, or do companies the reduce sizes of their products even in good financial times?
Q6
How do you typically avoid shrinkflation?
Q7
Are there any brands that you will remain loyal to even as they increase their prices? Are there any that you will definitely not buy, no matter how cheap their products are?
Q8
When do you think shrinkflation will end (or when will the current trend end)?
Q9
Should the government regulate shrinkflation? Or should we leave price adjustment to the market?
Q10
If you have a question or questions that you'd like to discuss during your class, please write them down.
Expressions
loom
(Of an event regarded as ominous or threatening) seem about to happen;
Example
1

Financial collapse looms over the market.

Example
2

I feel like something is looming over me every day, even though life is seemingly good.

bear down (on)
move directly toward someone or something in a purposeful or intimidating manner;
Example
1

The army is preparing to bear down on the capital.

Example
2

We need to continue bearing down to minimize the damage from the flood.

grapple
struggle with or work hard to deal with overcome (a difficulty or challenge) (synonyms: contend, cope)
Example
1

Other governments still grapple with the problem of income inequality.

Example
2

He grappled seriously with the executive’s request to lay off half the workplace before rejecting the request.

unimpeded
not obstructed or hindered
Example
1

Our hotel room looks out on an unimpeded view of the mountainside.

Example
2

The army marched across the country unimpeded.

*This material is designed for the exclusive use of Ringle students on the Ringle platform.
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*This material is designed for the exclusive use of Ringle students on the Ringle platform.